MARTECHSIGNAL

AI Marketing Tool Directory

Curated tools for AI-powered marketing automation | from email and CRM to content generation and workflow automation.

133 TOOLS · 13 CATEGORIES · UPDATED WEEKLY

Open-source share by category: how many of the listed tools per category are open source versus commercial

Watching which open-source tools actually gain traction? Open-source martech momentum tracks GitHub stars for all 67 of them, with daily snapshots since Aug 25, 2026.

A directory tells you what exists. It does not tell you whether your stack can hand work to an agent. The marketing automation checklist walks the 12 questions that decide it, and scores your answers in the browser.

Browse by category

Evaluating tools for your stack?

The weekly newsletter tracks this category: one teardown, one workflow, no fluff.

Subscribe

All 133 tools, grouped by category. Each card links to a full teardown with pricing, licence and a plain summary of what the tool does.

AI Content & Copywriting 8

Advertising & Paid Media 7

Agent Skills 18

Aaron Marketing Skills
120 marketing skills across 7 disciplines for Claude Code with auditor gates
Open SourceAgent SkillsOSS
AI Business Skills
63 bilingual marketing skills (Vietnamese + Global) for Claude Code and agents
Open SourceAgent SkillsOSS
AI Marketing Suite
15-skill marketing suite for Claude Code with parallel agents and PDF reports
Open SourceAgent SkillsOSS
Analytics Tracking Automation
AI skill for GA4 + GTM event tracking: site analysis, schema design, and go-live
Open SourceAgent SkillsOSS
Claude Ads
Paid-media operations skill for Claude Code covering 12 ad platforms
Open SourceAgent SkillsOSS
Claude SEO
Open-source SEO skill for Claude Code with 25 sub-skills and 18 parallel agents
Open SourceAgent SkillsOSS
Codex SEO
Codex-first SEO skill suite with 26 workflows, 24 TOML agents, and API integrations
FreeAgent Skills
Diffmode Growth Tactics
Free Claude Code/Codex pipeline that mines case studies and rejects obvious growth plays
Open SourceAgent SkillsOSS
Digital Marketing Pro
158-skill AI marketing plugin for agencies with EU AI Act compliance
Open SourceAgent SkillsOSS
Email Marketing Bible
55K-word email marketing skill with 908 sources, 19 playbooks, and ESP control via MCP
Open SourceAgent SkillsOSS
Eve Marketing Team Template
Open-source team of marketing agents on eve: lead, content, social, SEO, email
Open SourceAgent SkillsOSS
Google Ads + Meta Ads + GA4 MCP
MCP server giving AI agents read/write control of Google Ads, Meta Ads, and GA4
FreemiumAgent SkillsOSS
Growth Lab
Open-source skills that run SEO and Xiaohongshu growth loops in Claude Code and Codex
Open SourceAgent SkillsOSS
Marketing Studio
Agent-driven marketing studio for Claude Code: launch assets from one command
Open SourceAgent SkillsOSS
Open Mercato
Open-source TypeScript foundation for AI-built commerce, CRM, and ERP
Open SourceAgent SkillsOSS
OpenClaw Marketing Skills
37 marketing skills for OpenClaw agents with live data connectors
Open SourceAgent SkillsOSS
SEO Skill Bench
Open benchmark that scores Claude Code SEO skills against fixture sites with planted defects
Open SourceAgent SkillsOSS
Zapier GTM Cheat Codes
Zapier's installable coding-agent skills for GTM: campaign planning, CRM context, customer proof
Open SourceAgent SkillsOSS

Analytics & Attribution 7

CRM 23

AlphOne
Plugin-first CRM (source-available, Elastic 2.0) written in Go
Open SourceCRMOSS
Attio
AI-native CRM with real-time data enrichment and agentic revenue workflows
FreemiumCRM
Cordys CRM
Open-source AI CRM with built-in agents, conversational analytics, and private deployment
FreemiumCRMOSS
DeskcommCRM
Self-hosted open-source CRM with AI agents that sell through WhatsApp
Open SourceCRMOSS
Django CRM
Multi-tenant open-source CRM on Django with leads, campaigns, and self-hosting
Open SourceCRMOSS
Dolibarr ERP/CRM
Modular French open-source ERP/CRM: invoicing, stock, HR, and light CRM in one PHP app
Open SourceCRMOSS
EspoCRM
Lightweight open-source CRM with sales automation, marketing tools, and customer management
Open SourceCRMOSS
Ever Gauzy
Open business management platform: ERP, CRM, HRM, ATS, and time tracking
Open SourceCRMOSS
Frappe CRM
Fully featured, open source CRM
Open SourceCRMOSS
Freshsales
AI-powered CRM with built-in phone, email, and chat for sales teams
Free tierCRM
HubSpot CRM
Free AI-powered CRM platform with sales, service, and marketing tools unified
FreemiumCRM
IDURAR ERP & CRM
Free Open Source ERP CRM Software Accounting Invoicing | Node.Js React
Open SourceCRMOSS
Krayin CRM
Free open-source Laravel CRM for SMEs and enterprises with full customer lifecycle management
Open SourceCRMOSS
Macro
Open source workspace with a self-updating, agent-driven CRM and shared AI team memory
FreemiumCRMOSS
Monica
Open-source personal CRM for tracking friends, family, and business relationships
Open SourceCRMOSS
Pipedrive
Sales-focused CRM with AI-powered pipeline management and deal forecasting
From $14/moCRM
ProspectOS
Open-source lead prospecting CRM with Google Maps and Instagram scraping
Open SourceCRMOSS
Relaticle
Open-source CRM with native AI agent support, 37 MCP tools, REST API, Laravel & Filament
Open SourceCRMOSS
Salesforce CRM
Enterprise CRM platform with Einstein AI for sales, service, and marketing teams
EnterpriseCRM
SuiteCRM
Enterprise-grade open-source CRM with sales, marketing, and support automation
Open SourceCRMOSS
Twenty
The open-source alternative to Salesforce, designed for AI with modern CRM workflows
Open SourceCRMOSS
WaCRM
Self-hostable CRM for WhatsApp with shared inbox, sales pipelines, broadcasts, and automations
Open SourceCRMOSS
Warpdrive
Self-hosted open-source Pipedrive alternative for BD teams: pipelines and Gmail on your own box
Open SourceCRMOSS

Chatbots & Conversational AI 5

Email Marketing 13

BillionMail
Open-source mail server, newsletter, and email marketing platform, fully self-hosted and free
Open SourceEmail MarketingOSS
Customer.io
Data-driven messaging platform for automated email, push, SMS, and in-app messages
From $100/moEmail Marketing
Klaviyo
AI-powered email and SMS marketing platform built for ecommerce brands
FreemiumEmail Marketing
Loops
Email marketing for SaaS: marketing, product, and transactional email in one tool
FreemiumEmail Marketing
Mailchimp
All-in-one marketing platform with AI-powered email, automation, and analytics
FreemiumEmail Marketing
Maizzle
Modern email development framework using Tailwind CSS for responsive campaigns
FreeEmail MarketingOSS
Notifo
Self-hosted multi-channel notification service for email, SMS, and web push
Open SourceEmail MarketingOSS
Notifuse
Open-source, self-hosted email marketing platform with BYO-ESP and LLM integrations
Open SourceEmail MarketingOSS
OpenOutreach
Open-source AI lead finder: describe your product and it finds and qualifies the leads
Open SourceEmail MarketingOSS
Postmark
Transactional email API with separated message streams, an MCP server, and published delivery numbers
FreemiumEmail Marketing
React Email Editor
Drag-n-Drop Email Editor Component for React.js
Open SourceEmail MarketingOSS
Resend
Developer-first email API built around React Email, batch sending, and agent tooling
FreemiumEmail Marketing
Twilio SendGrid
Scalable email delivery API with AI-powered deliverability and engagement tools
FreemiumEmail Marketing

Marketing Automation 11

Open-Source Tools 8

Personalization & CDP 5

SEO & Search 9

Social Media 6

Workflow Automation 13

Appsmith
Open-source platform for building admin panels and internal dashboards on your existing databases and APIs
Free tierWorkflow AutomationOSS
Budibase
Open-source operations platform for building AI agents, apps and automations on your own data
Free tierWorkflow AutomationOSS
LangChain
Open-source framework for building AI agents, chaining LLM calls, and connecting language models to tools
Open SourceWorkflow AutomationOSS
Make
Visual automation platform for building complex workflows with AI agents and apps
FreemiumWorkflow Automation
n8n
Open-source workflow automation platform with AI agent capabilities and 400+ nodes
Open SourceWorkflow AutomationOSS
n8n Marketing Flows
79 free, one-click import n8n workflows for social posting, monitoring, ads, and SEO
Open SourceWorkflow AutomationOSS
NocoBase
Open-source no-code platform with AI assistance for building business systems fast
Free tierWorkflow AutomationOSS
Paperclip
Open-source control plane to manage AI agents like a company, hire, schedule, budget, and audit
FreemiumWorkflow AutomationOSS
Pipedream
Workflow automation with 2,500+ integrations, built around data-driven triggers and HTTP steps
PaidWorkflow Automation
ToolJet
Open-source low-code platform for internal tools: prompt or build admin panels, dashboards and operational apps
Free tierWorkflow AutomationOSS
Tray.io
AI-powered integration platform for building custom automation and AI agents
EnterpriseWorkflow Automation
Workato
Enterprise AI governance plus integration and automation on one platform
EnterpriseWorkflow Automation
Zapier
No-code automation platform connecting 9,000+ apps with AI-powered workflows
FreemiumWorkflow Automation